State of UK Aesthetics

• Contents
  • 6 Important Takeaways
    • 1. Alleviate Risk Concerns
    • 2. Address Financial Motivations
    • 3. Leverage Expertise and Quality
    • 4. Embrace Non-surgical Treatments
    • 5. Prioritise Online Presence
    • 6. Optimise the Patient Experience

6 Important Takeaways

Here are six important takeaways from the latest State of UK Aesthetics industry trend report to help your clinic thrive.

1. Alleviate Risk Concerns

Address patient concerns about safety and unrealistic expectations by highlighting qualifications, showcasing patient testimonials, and offering transparent information about procedures, outcomes and costs.

2. Address Financial Motivations

Offer flexible financing options and educate patients about the potential risks of cosmetic tourism.

3. Leverage Expertise and Quality

Promote the qualifications and expertise of staff, and emphasise the use of high-quality products and services to justify premium prices.

4. Embrace Non-surgical Treatments

Expand offerings to include popular non-surgical options and consider partnerships with surgical specialists.

5. Prioritise Online Presence

Invest in a strong online presence, including social media engagement, a user-friendly website, and online booking systems.

6. Optimise the Patient Experience

Create a welcoming clinic environment, offer personalised treatments, and implement loyalty programmes.